Guide Startups

Trace

Summer 2025 · Active

Workflow automation that routes tasks to humans and AI

Location: San Francisco, US

Founded: 2025

Team size: 5

About

Trace is a workflow automation platform that routes tasks to the right agent – human or AI. We enable enterprise-grade context and AI orchestration in mid-sized teams. Trace breaks workflows into clear steps, sends repetitive tasks to AI agents, and routes the rest to the right people while respecting permissions and logging every action. We help teams cut busywork and unify AI tools across departments – helping companies adopt AI in days rather than months.

Founders

  • Tim CherkasovFounder

    Co-founder and CEO of Trace. Former product manager at Copper, a digital asset custodian, where he delivered an institutional offering for State Street. Fintech background across hedge funds and scaleups as a data scientist. Built startups since 17 in retail tech, travel, and web3.

  • Artur RomanovFounder

    Co-founder and CTO of Trace. Former senior engineer at Deliveroo who built the grocery data-enrichment ML pipeline (millions of items, thousands of retailers). Multi-time founder; led backends in logistics and finance, and deployed workflow automation across engineering and ops.