Guide Startups

SuperCraft

Summer 2023 · Active

Figma for designing physical products

Location: New York, US

Founded: 2024

Team size: 3

About

SuperCraft is a generative AI software for teams building physical products We help businesses securely use generative AI capabilities across their design departments for faster design exploration and visualization of physical products Fortune 500 companies are using SuperCraft to create new product designs, and visualize how their product will look like in a real scenario, before actually building it, and treat the design boards as a shared source of truth that all teams involved can collaborate and provide feedback on - resulting in faster design reviews, more creative exploration, and faster time to market.

Founders

  • Sarang ZambareFounder

    Founder & CEO at SuperCraft (S23). Previously Sarang was at Peloton as the ML lead on Peloton Guide and Caper (W16) (acquired) as their founding ML engineer. He has multiple patents in computer vision and has shipped AI products at scale with more than 10,000 users. Sarang has bachelors + double masters in Physics from IIT Bombay and UC Berkeley. He loves playing music and is also a certified pilot.