Landed

Winter 2016 · Acquired

White-labeled shared appreciation down payment programs for employers

Location: San Francisco, US

Founded: 2015

Team size: 2

Industries:

About

Landed helps employers develop programs that increase access to homeownership for their employees. We do this by unlocking the power of shared appreciation to create down payment programs tailored to the needs of each institution, improving recruitment and retention of key talent. Unlike other programs, shared appreciation is mutually beneficial to funders and buyers, creating a self-renewing pool of capital that recycles as homebuyers exit the program.

Founders

Jonathan AsmisFounder
Jonathan grew up in Toronto, where he started his career as a biomedical engineer making vaccines. Looking for something a little faster paced, Jonathan oriented his work to finding intersections of public good and structured financial products. Jonathan worked on social impact bonds and securitizing energy storage revenues before making his way to Landed. Jonathan is a proud graduate of the University of Toronto and Stanford Business School.
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Alex LoftonFounder
The son of a 4th grade teacher and a social worker, Alex Lofton worked on President Obama's field team in '07-'08, managing hundreds of paid staff who organized thousands of volunteers for the then-Senator's successful election campaign. He held leadership positions at numerous social enterprises and technology start-ups, and, he got his start in real estate at developer Forest City. He holds a B.A. from Northwestern and an MBA from Stanford, and he's a proud graduate of WA state public schools.
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