Guide Startups

Labdoor

Winter 2015 · Active

Labdoor is building the trusted online drugstore.

Location: San Francisco, US

Founded: 2012

Team size: 11

About

Labdoor is a marketplace where consumers research, find, and buy the best supplements. To verify the purity and potency of these products, Labdoor first buys and tests actual dietary supplement samples: • We send each product to an FDA-registered laboratory for a detailed chemical analysis. • Our scientists then collect the laboratory results and use internal algorithms to translate this data into simple grades and rankings for consumers. • Find a product you love? Click "buy it now" to activate in-app purchases.

Founders

  • Rafael FerreiraFounder/CMO

    Co-founded and helped build Labdoor from the ground up, transforming it into one of the largest supplement review websites in the world. Worked as an Art Director for several agencies, helping deliver impactful work for global brands like Warner Bros., Proctor & Gamble, Johnson & Johnson, STP, HTH, DHL, Phillip Morris, and others. Two-time shortlist nominated for the Webby Awards.

  • Helton SouzaFounder/CTO

    CTO and Head of the Labdoor Certifications Program.

  • Neil ThanedarFounder/Chairman

    Founding CEO of Labdoor (W15), Avomeen (acq. 2016), and Air to All (501(c)3 nonprofit). Now: Launching new startup, angel investing, advising politicians, writing book.