Guide Startups

Invaria

Summer 2024 · Inactive

The next generation logging and observability platform

Location: London, United Kingdom, GB

Founded: 2024

Team size: 3

About

Invaria automates logging from code to storage. We make it possible to automatically add actionable, structured event logs across your entire codebase. OTel is automated instrumentation for the ideal world, Invaria is for everyone else. Invaria was founded by three engineers who know what good looks like when it comes to observability, but also know it's takes a lot of dev effort to do manually.

Founders

  • Ben HallFounder

    Working on something new - keen to connect with hardware-turned-software engineers. Prior to Invaria, Ben spent almost 5 years at Palantir, mixing code and sales. Most recently he led the company's zero-to-one effort in the EMEA Utilities sector – an engineer in the deep end of sales. He was founding Principal Engineer at deep tech startup, Oxford Flow. The startup spun out of Oxford Uni's aerospace lab, where he had carried out his PhD research in jet engine aerodynamics.

  • Sam KramerFounder

    Prior Invaria, Sam spent six years at Palantir, splitting his time equally between product and business development. Sam has done everything from fixing availability bugs in Paxos protocol implementations to running relationships with customer IT.

  • Alex MaassFounder

    Prior to Invaria, Alex spent 9 years at Palantir as a Forward Deployed Engineering Lead and as a Production Engineering Manager. He has led globally distributed teams to deliver client facing projects across diverse industries. As a Production Engineering Manager, Alex led and grew the EMEA team and was responsible for special projects with some of Palantir's most critical clients. Prior to Palantir, Alex had hardware engineering internships at Nvidia and MSI.